I am horrified by the casual sexism to both sexes in this ad. There are so many issues with it I just don't know where to begin! Did the last 40 years never happen or is it me...?
Joined: Sun Jun 26, 2011 9:08 am Posts: 3742 Location: UK
Meh.....rather this than sanitised 'pc gone mad for fear of offending anyone'....buff men and women lusting after each other, looks pretty balanced to me.
_________________ 'I think that God, in creating Man, somewhat overestimated his ability'..Oscar Wilde
'Let it be awful, let it be wonderful, but let it be uncommon'.......
Ugh, seriously? They make it sound like sex works on a barter system. Yuck. You do this thing, then she rewards you with sex... The making of a "nice guy", to be sure.
_________________ "There is nothing impossible to him who will try." - Alexander the Great
Joined: Fri Jan 20, 2012 11:53 am Posts: 3109 Location: Ohio, US
Marketing trades on stereotypes - no more or less offensive than most ads that deal in using sex to sell. Man want trim. Woman have trim. What must Man do to get trim? That's most male-oriented ads in a nutshell.
It's not implying that all women are high maintenance, nor is it implying that all men will put up with a high maintenance girl. I've seen much more sexist ads. I don't find it all that funny though.
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